Canson Animated Banner Ad

I’ve always admired someone who carried around a sketchbook and I know that sketching is by far one of the most important parts of the design process. Therefore, I wanted to create an animated GIF on my personal favorite sketchbooks that I’ve used since I was a kid; Canson!

I wanted to show a grown woman, professional designer (myself) using her Canson sketchbook today, while reminiscing about how she did the same thing as a child. I used the bubble to show what she is thinking in her head and used the text, “sketchin’ thru life!” to make it clear that that is her as a child. Same cat and colors and everything! Always be sketchin’!

Made in Adobe Photoshop & Procreate.

Fonts: Suz’s Custom Handwriting (handwriting)
Skia Regular (slogan)

Colors: Purple #9f44a5
Light Blue #4d8bbf
Dark Blue #184165
Yellow #c0ad61
Orange #b93f26